Drop is a cashback and shopping app for the US and CA market, part of the Shopping category. Once the user connects their debit/credit card to the app, they can earn points for shopping and redeem those in gift cards. Gift cards The gift cards that the user can redeem are for some of the most famous brands in different categories such as Ray-ban, Nike, Adidas, Sephora, American Airline, Walmart, and many more.
Soft KPIs: 60% Reg to Deposit; Hard KPIs:KPI being £95 ($115) Cost Per Deposit; CVR min 0,05%. The results we reached so far: CR: 0.11%, Cost per Deposit: 63$, Registration to Deposit rate: 1.10, ROI for the last four months: 102% and another great accomplishment for our partnership – is that we are acknowledged by the client as one of their top partners.